About Woolly Hookers

At Woolly Hookers Fly Co., we live for the stories that happen when the water’s calm, the flies are biting, and the laughter is rolling over the riverbanks. We’re more than just a fly fishing brand; we’re a celebration of that special bond between anglers who fish hard and laugh even harder. Our mascot Woolbert the trout embodies the fun, the inside jokes, and the unforgettable moments that turn a simple fishing trip into a lifelong memory. Here, you’re not just buying gear; you’re joining a community that knows every great catch comes with a great story. So cast a line, share a laugh, and welcome to the Woolly Hookers family.